View of THIS STUDY EXAMINES THE CORRELATION BETWEEN HUMAN RESOURCE MANAGEMENT PRACTISES AND STRATEGIC SALES IN BUSINESS-TO-BUSINESS MARKETING, AS WELL AS ITS IMPACT ON FIRM PERFORMANCE. THE EVIDENCE IS DERIVED FROM THE TELECOM INDUSTRY IN CHINA

Return to Article Details THIS STUDY EXAMINES THE CORRELATION BETWEEN HUMAN RESOURCE MANAGEMENT PRACTISES AND STRATEGIC SALES IN BUSINESS-TO-BUSINESS MARKETING, AS WELL AS ITS IMPACT ON FIRM PERFORMANCE. THE EVIDENCE IS DERIVED FROM THE TELECOM INDUSTRY IN CHINA Download Download PDF